Discovering My Brand,
My Philosophy,
and My Values
MY LOGO
My logo symbolises the philosophy and values that drive my artisanal jewellery brand. Every element of the logo has been carefully chosen to represent a fundamental aspect of my identity.
Typography
My logo, named Montserrat, is directly linked to the iconic Monserrate mountain in my hometown of Bogotá, Colombia. The choice of this font is no coincidence; it reflects a deep personal and cultural connection. Monserrate is a sacred mountain that overlooks the city, and by using a typography that shares its name, I pay homage to this cherished symbol from my childhood.
The Mountain and the Water
The triangular shape of the mountain symbolises solidity, stability, and durability.It is a tribute to nature and the timeless strength of the elements. The horizontal line that crosses the triangle transforms this symbol into a representation of water. Water stands for fluidity, transformation, and life —qualities I incorporate into each piece of jewellery I create.
The Number 4
The additional stroke that forms the number 4 is a personal reference to my energetic number. The 4 symbolises construction, strength, and practicality. It also represents the balance between elements and the harmony we seek to achieve in our creations.
By combining these elements, my logo embodies my commitment to creating durable jewellery, inspired by nature and crafted with meticulous attention to detail and balance.
MY SLOW MADE PHILOSOPHY
Welcome to ANDREA CUJAR, where every piece of jewellery is the result of my deep commitment to quality, authenticity, and the slow made philosophy. I am proud to base my jewellery brand on this philosophy, which values time, dedication, and a profound connection with our environment..
My Slow Made Philosophy
My slow made philosophy, inspired by the Slow Movement, promotes an awareness and mastery of time. I reject a stressful lifestyle detached from nature, favouring the enjoyment of the present moment. At ANDREA CUJAR, I believe that true beauty and quality require time and dedication.
MY VALUES
I am guided by fundamental values that define my commitment to quality, authenticity, and sustainability.
Each piece of jewellery is created with meticulous care and attention to detail, ensuring that it is unique and of the highest quality.
I prioritise sustainability by using recycled materials and eco-friendly production methods to minimise my environmental impact. By collaborating with local artisans, I support the community economy and preserve traditional crafting techniques, while ensuring fair and safe working conditions.
Transparency is at the heart of my approach. I am committed to fully disclosing my processes and the provenance of my materials. My practices include using responsible materials such as recycled brass and eco-friendly packaging, made locally and plastic-free..
Each design is created with deep intention, reflecting the beauty of nature and my commitment to living in harmony with it. In my climate commitment, I use eco-friendly alternatives in my manufacturing process and offset my environmental impact by paying a pollution tax.
WHY CHOOSE MY BRAND ?
THERE ARE SIX REASONS!!
Exclusivity and Authenticity
I create limited series collections as well as unique pieces, ensuring exclusivity and originality in each creation.
Quality Craftsmanship
My contemporary jewellery in 1µ gold-plated brass and 3µ gold vermeil is primarily made from recycled materials, ensuring both high quality and an eco-friendly approach.
Eco-Friendly
I create my own packaging, using recycled and recyclable paper, sourced locally and plastic-free.
Varied Craft Techniques
I use traditional techniques such as chasing, filigree, and lost-wax casting, alongside modern methods like 3D design, to create unique and innovative jewellery.
Natural and Cultural Inspiration
My creations are inspired by the beauty of nature, my Colombian heritage, and my travels, offering unique pieces that reflect this diversity and capture the essence of explored places.
Slow Movement
I embrace the principles of slow design, prioritising quality, durability, and mindful production that respects the environment.
